Tuesday, March 13, 2012

The Top 5 Reasons to Read Front Line Heroes

(5) It is fun, entertaining and informative. This book’s chapters include, “Posters, Plaques, and Horse Manure,” “Go Live with Whales” and “Why Stoopid Games?” which describe how values, teamwork, communication and your own potential can make your company successful.

(4) It is universal. The stories described in Front Line Heroes are based on real companies and real people from business groups of large corporations, non-profit organizations and family businesses, to name a few.

(3) It is practical. The book offers concrete advice and ways in which to use it. Most business books talk about what other companies did to succeed and not about how to do it. Front Line Heroes is all about the “How.”

(2) It really works. Front Line Heroes is based on 30 years of real life experience. Since 1984, Bruce has helped companies develop and grow with strategic business planning and team building programs.

(1) It is personally signed. Autographed copies are available for purchase on the CMI website.

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